The Narrow Path in Las Vegas?
Posted: Mon Aug 04, 2008 5:30 pm
This just kind of fell into our lap. The manager at KKMC, Salinas, knew of an hour open at another station in Las Vegas (KKVV, AM 1060), managed by a friend of his. Right now, the hour of our live broadcast is available on this station, but only on Wednesdays. "The Bible Answer Man" is carried on the same station daily. Another day or two per week may be coming up available, and, eventually, perhaps five days a week.
This works out well for us, since we can't afford to pay for another five days a week on any new stations, but we can easily afford one day a week (about $400 a month added to our present budget of almost $10,000 a month). Getting on one day a week will allow us to start developing audience in that area, draw new callers to the program, new visitors to the website, and, probably, additional supporters. If the support starts coming in, it will allow us to add additional days as they become available.
This works out well for us, since we can't afford to pay for another five days a week on any new stations, but we can easily afford one day a week (about $400 a month added to our present budget of almost $10,000 a month). Getting on one day a week will allow us to start developing audience in that area, draw new callers to the program, new visitors to the website, and, probably, additional supporters. If the support starts coming in, it will allow us to add additional days as they become available.